Watch Chest just published an infographic on their website that shares a few statistics about their customers. They give some insight on where their customers come from, how they pay, and even the average sale.
What’s great about publishing a company’s transparency, is that you are able to get a clearer picture on how they operate. In the case of this infographic, finding out about Watch Chest’s customers make it a little more relatable to you as a customer.
My favorite stat is where it talks about the payment methods used. Watch Chest accepts PayPal, credit cards (through PayPal), and bank wires. I remember how first-time customers would sometimes ask how often we would receive a bank wire, where you’re able to get the best deal since processing fees are avoided. If you have never sent a bank wire, especially to a company you’ve never conducted business with before, sometimes it’s just nice to get a feel of what other people are doing in your same situation.
What are some other stats you would be interested in from an independent Rolex dealer like Watch Chest?